2022
| ● | Ms. Chen Chen, co-president, was appointed as the co-chairman of the board of directors; |
| ● | In January, KAPPA launched 2022 spring and summer sports fashion show online. |
2021
| ● | In January, KAPPA became the strategic partner of Chinese National Skateboarding Team, and provided a full set of costumes and professional skateboarding shoes for their competition and training; |
| ● | KAPPA became the official sponsor of Chinese National Skateboarding Team, Equestrian Team and Fencing Team in the Tokyo Olympic Games; |
| ● | In May, KAPPA’s annual sports fashion show in China was held, which was the first one in 20 years since Kappa landed into the Chinese market, to deliver its diversified brand genes to the public; Meanwhile, KAPPA's first brand concept store opened in Sanlitun, Beijing; |
| ● | In July, KAPPA held a strategic cooperation signing ceremony with Shougang Extreme Park in Beijing, officially titled Shougang Extreme Park and became its chief strategic sponsor partner; |
| ● | In August, Sun Yiwen, a Chinese fencer and gold medalist of women's individual Epee, became KAPPA’s sports ambassador; |
| ● | In October, PHENIX sponsored the 2021 Asian Snow Season in Keketuohai International Ski Resort, and opened a PHENIX flagship store in Keketuohai town, offering the full range of PHENIX ski products for consumers. |
2020
| ● | The Group, with its brand KAPPA and PHENIX, donated RMB 3 million to China Charity Federation and set up a RMB 3 million special fund for COVID-19 prevention and control; |
| ● | KAPPA became the official title sponsor of DOTA 2 team of RNG team, a well-known E-sports team in China, and also the designated clothing sponsor of 2020 TGA Tencent E-sports games; |
| ● | By improving the SCRM membership system, cloud warehouse and intelligent store system, the layout of omni-channel digital marketing mode was completed and the integration of omni-channel commodities was realized; |
| ● | In order to focus on the development of the Chinese market and implement the Group’s multi-brand strategy, the KAPPA Japan trademarks was sold to BasicNet in Italy, and the exclusive rights of PHENIX brand (excluding China) was granted to a third party. |
2019
| ● | The global launch of KAPPA HISTORY BOOK was held in Shibuya, Tokyo to celebrate the 50th anniversary of the KAPPA Omini logo; |
| ● | A new brand concept of [K is for KAPPA] was launched featuring brand ambassador Z. TAO in a brand reshaping and upgrade exercise. |
2018
| ● | KAPPA’s brand new direct-franchise model of business operation was officially launched; |
| ● | In August 2018, the launch of the joint product series of BANDA and KAPPA x A.FOUR LABS x P.A.M.2018FW was held in the GR8 store in Laforet Harajuku, the iconic fashion center in Tokyo; |
| ● | At the Pyeongchang Winter Olympics 2018, the Norwegian team in PHENIX outfit ranked first in the gold medal table as well as the medal table. |
| ● | Cooperated with Chinese Fencing Team and Chinese Equestrian Team and developed the medium and high-end segment market of sports. |
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